Crisis management - ten tips
- Develop a media crisis plan so you are prepared
- Work on some possible scenarios
- Make sure senior management is always contactable
- Arrange quarterly meetings of senior management to discuss potential crises and regularly review risk assessments
- Appoint a crisis team
- Produce a crisis manual and procedures
- Identify a well resourced crisis communications centre
- Determine the key messages for internal and external audiences
- Tell the truth and always say something
- Review your actions so you can make improvements
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